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Influencer Marketing: Does It Work?

Influencer Marketing: Does It Work?

We've all seen the Shopify ads on YouTube ... "I sold 30,000 pairs of socks in 2.5 minutes, and you can too!". They'll tell you that this was all done thanks to hard work and strategy planning, which we don't TOTALLY disagree with, however, influencer marketing...

How ‘digital’ is your marketing?

How ‘digital’ is your marketing?

Your inbound digital marketing can be compared to planting a vegetable garden... Sure, watering the soil is a good idea - but it doesn't much matter if you haven't planted the seeds in the first place. OK - full disclosure: I'm currently planning my home-vege-garden...

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